June 5, 2025
09:00 AM - 7:00 PM CDT
Ella Hotel
1900 Rio Grande St, Austin, TX 78705
100
7 & 8 Figure
Founder-Only Event
6
Immersive
Financial Workshops
4
Curated Experiences to
Dine, Connect & Unwind
2
Strategic Keynotes From
Top DTC Minds
We kept seeing it: Founders crushing it in marketing—while financial blind spots quietly kill their brands.
So we built what didn’t exist. A one-day, no-fluff finance school for DTC founders—packed with practical tools, hands-on sessions, and real clarity. It’s a one-of-a-kind, focused learning experience for founders serious about mastering their numbers.
Top speakers. Real-world content. Killer venue. Premium catering.
100% free – sponsored by Finaloop to give back to the community that built us.
Ready to build real financial muscle? Spots are limited, don’t miss this.
A full-day interactive workshop, built to sharpen your financial skills and 10X your growth game.
Get real-world financial planning strategies from ecommerce pros who’ve actually done it. No theory or fluff, just practical takeaways.
Hands-on sessions putting your new skills into practice. Deep dive into your P&L, cash flow, and actionable insights to optimize your tariffs.
Panels, strategic keynotes, and real stories from top founders, CFOs, and finance leaders who’ve scaled, exited, and survived it all.
Join founders, CFOs, and growth-stage operators who speak your language. Engage, consult, and build valuable relationships.
9:00 AM
Registration & Breakfast
10:00 AM
Keynote: "Tariffs & The E-Commerce Financial Squeeze"
11:15 AM
Parallel Sessions
Margins, Mistakes & Tariffs: P&L Essentials Every Brand Should Know
P&L & Tariff Deep-Dive: Using Your P&L to Scale Smarter Advanced
12:15 PM
Beyond the Numbers: Advanced Balance Sheet Management for Smarter Scaling
The tax playbook & sales tax as the hidden deal breaker (By Finaloop & Kintsugi)
1:00 PM
Lunch & Networking
2:00 PM
Keynote: “Tactical moves for Ecommerce operations”
3:00 PM
Parallel Sessions
Stop The Cash Bleed: Cash Flow Forecasting Workshop
Debt and Financing Strategy for Long-Term Success Advanced
3:45 PM
Afternoon Coffee Break
4:15 PM
Panel Discussion: Built to Scale: Real Lessons from Founders Who've Done It
5:15 PM
The Ecom Games: May The COGS Be Ever in Your Favor
5:45 PM
Closing Remarks
6:00 PM
Happy Hour
CEO, Common Thread Collective
Co-Founder, Karta Ventures
Founder & Fractional CFO, Future Ready
CEO, OmniFi Partners
Founder & Fractional CFO, Free To Grow
CPA, Finaloop
Founder,
Freedom Finance
Founder & Fractional CFO, Free To Grow
CEO & Co-Founder at Obvi Co Host - COT
CPO & Co-Founder, Mixhers
CEO, Heart & Soil
CMO, Tecovas
What’s Included in Your Free Ticket?
Join an all-inclusive full day of ecom finance content tailored for DTC founders—with deep dives into your numbers, hands-on workshops, keynotes, panels, and networking with top voices.
Bring your new skills home with plug-and-play templates, cheat sheets, and practical tools to manage and grow like top-performing ecom brands.
Enjoy a premium breakfast, lunch, happy hour, and themed dinner experience with thoughtfully prepared food and beverages.
Connect with top ecom founders, finance leaders, and influencers across sessions, panels, and social events.
June 5, 2025
09:00 AM - 7:00 PM CDT
View On Google Maps →
Hotel Ella, 1900 Rio Grande St, Austin, TX
June 5, 2025 | 6 PM
Sponsored by
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Spots are limited.
Got questions? We’ve got the answers
How much does the Finaloop E-commerce Finance Academy cost?
The Finaloop Ecommerce Finance Academy is completely free of charge. We're offering this valuable educational experience at no cost to participants, but you must register in advance to secure your spot as space is limited.
What can I expect to learn at the Finaloop E-commerce Finance Academy?
Attendees will gain critical Ecommerce financial knowledge including P&L mastery, balance sheet management, cash flow forecasting, funding strategies, and tax optimization. The event features both beginner and advanced tracks to ensure all participants receive tailored content relevant to their business stage, from early growth ($1M-$10M) to scaling brands ($10M-$50M).
Who should attend this event?
This workshop is designed for Ecommerce business owners, founders, CFOs, and financial decision-makers. Whether you're running a growth-stage brand ($1M-$10M) or scaling your business ($10M-$50M), you'll find valuable content tailored to your needs with our dual-track sessions. The event is particularly valuable for those looking to optimize their financial operations, prepare for funding, or plan strategic exits.
What's the format of the event?
The Finaloop Ecommerce Finance Academy is a full-day immersive experience running from 9:00 AM to 6:30 PM on June 5, 2025, in Austin, TX. The day includes keynote presentations, interactive workshops, panel discussions, networking opportunities, and even a Jeopardy-style financial competition with prizes. Meals are provided, including breakfast, lunch, and a networking happy hour to conclude the day.
If I register, is my spot guaranteed?
Due to high demand, spots are limited. Register as soon as possible—if you're approved, you'll receive a confirmation from us.
